Selasa, 15 Maret 2011

[I668.Ebook] Ebook The Principles of Beautiful Web Design, by Jason Beaird

Ebook The Principles of Beautiful Web Design, by Jason Beaird

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The Principles of Beautiful Web Design, by Jason Beaird

The Principles of Beautiful Web Design, by Jason Beaird



The Principles of Beautiful Web Design, by Jason Beaird

Ebook The Principles of Beautiful Web Design, by Jason Beaird

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The Principles of Beautiful Web Design, by Jason Beaird

Tired of making web sites that work absolutely perfectly but just don't look nice?

If so, then The Principles of Beautiful Web Design is for you. A simple, easy-to-follow guide, illustrated with plenty of full-color examples, this book will lead you through the process of creating great designs from start to finish. Good design principles are not rocket science, and using the information contained in this book will help you create stunning web sites.

  • Understand the design process, from discovery to implementation
  • Understand what makes "good design"
  • Developing pleasing layouts using grids, the rule of thirds, balance and symmetry
  • Use color effectively, develop color schemes and create a palette
  • Use textures, lines, points, shapes, volumes and depth
  • Learn how good typography can make ordinary designs look great
  • Effective imagery: choosing, editing and placing images
  • And much more

    Throughout the book, you'll follow an example design, from concept to completion, learning along the way. The book's full-color layout and large format (8" x 10") make The Principles Of Beautiful Wed Design a pleasure to read.

    Editorial Reviews

    "The Principles of Beautiful Web Design is a good book to kick start your graphic-design journey. The biggest benefit that I got from this book is the knowledge to learn from great designs as opposed to just admiring them in a state of awe." - Slashdot.org

    "Jason is a great writer, and the book is quite easy to read. It's put together wonderfully, including many full color screenshots and other forms of imagery that make the book a pleasure to read. I'd definitely recommend the book to anyone in Web design." - MondayByNoon

    "Jason Beaird covers web design in a way that non-designers can understand. He walks you through all of the aspects of design development from initial meeting to finished product. If you are just getting into web development, this is a must read." - Blogcritics.org

    "This is a thoroughly practical guide to web design that is very well written: good technical depth in easy-to-understand language with excellent illustrations and graphics that support the text. For many users it will be the only web-design text they will need. For those who want to further advance their skills and knowledge it will provide a sound foundation." - PC Update

    "His "Don't just tell, show!" style makes this book accessible to everyone... It strikes a carefully thought-out balance between describing principles and illustrating them. It is clear and well structured, with practical examples in every chapter." - Mitch Wheat

    • Sales Rank: #1093086 in Books
    • Brand: Brand: SitePoint
    • Published on: 2007-02-10
    • Original language: English
    • Number of items: 1
    • Dimensions: 10.00" h x .46" w x 8.00" l, .98 pounds
    • Binding: Paperback
    • 180 pages
    Features
    • Used Book in Good Condition

    About the Author

    Jason Beaird dual-majored in graphic design and digital media at the University of California Florida. When he's not working on websites, he enjoys disassembling electronics and using them in his artwork. Jason writes about his adventures in design and technology on his personal site, jasongraphix.com.

    Most helpful customer reviews

    172 of 176 people found the following review helpful.
    A good design primer
    By Tommy Olsson
    I'm not a graphic designer, I'm a techie. This book is a good introduction to graphic design for the web that even I can understand.

    Jason Beaird takes us through the design process in a number of steps: layout, colour, texture, typography and images. He shares his wealth of in-depth knowledge in a way that makes it accessible even to those of us who do not have a university degree in design. He doesn't dumb it down, he just explains things very well using an easygoing literary style sprinkled with good-natured humour.

    By itself this book will not teach you good web design. It doesn't go into any technical details and it (naturally) focuses on the visual part and aesthetics. Things like semantics and accessibility are subordinate and some of the practices he suggests are less than ideal from those points of view.

    There are even some fairly serious errors in the code samples, but those are most likely introduced by the editor rather than the author.

    If you know your way around (X)HTML and CSS, but struggle with making your sites more visually attractive, this book is a very good resource. It won't automagically make you a top-notch designer, but it will teach you the foundations and - most importantly - explain WHY things are the way they are.

    If you are a web design beginner the book is a good resource for the graphic design part, but don't pay too much attention to the technical parts.

    68 of 71 people found the following review helpful.
    Wow - a gap that has needed filling for years
    By TheOriginalH
    Having "stumbled" into web design almost ten years ago, with no real visual design background to speak of, I have over the course of time picked up principals. This was no easy task, and meant trawling countless websites and articles, being intimidated and awed by the breadth of knowledge and theory that is required to even suggest that you have an idea of what visual design is all about. Some of the articles I read required obscene amounts of concentration and application to the task at hand, as well as some difficult and surprising mental leaps.

    A couple of years ago, "The Zen of CSS design" went some way to solidifying some of the pricipals I had learned, and helped guide me in new directions, yet still at times was a little inaccessible and while it is a great reference for themed ideas and principles, this new book has frankly blown me away...and I really wish it had been written a long time ago!

    I possess several SitePoint books, but only two others have I read cover to cover in almost one sitting, and then revisited; Kevin Yanks's PHP book and Stuart Langridges Java/ECMA script and DOM book. Not only was the content of these books superb, but the writing style was infectious and consequently the ideas were absorbed quickly. The same is most definitely true of this publication.

    Targetted largely at the coding/programming end of the market, it essentially provides the reader with a firm grounding in the ideas, theory and some history of visual design, breaking it down into sensible chunks and providing just the right level of information to leave you not only with a solid base, but thirsting for further knowledge.

    This publication could have saved me quite literally weeks and months of stumbling research had I discovered it years ago, and even now is a brilliant refresher for those of us unfortunate enough to have pursued a "proper" degree ;).

    For budding and established web designers, I cannot recommend this book highly enough.

    100 of 112 people found the following review helpful.
    This is NOT a book on design principles
    By Marten K
    A more appropriate title for this book is `things to think about when making a website and how me and my friends do it - for dummies'. The book does a fine job for such a title.

    This book does NOT articulate a set of principles and explain their application; there is little to generalize to other problem solving contexts (or my context at least).

    I am new to web development and for other self directed learning (Java, XHTML, AJAX and OO) I have started with a funky Head First book followed by more formal academic books (Booch, Bloch, Dietal, Larman, Jeremy Keith).

    This book is neither funky or formal. Where the Head First series successfully uses cultural references and idioms to engage the reader in learning complex concepts and principles, this book uses similar devices with no obvious intent other than being familiar. Where the formal books locate material by referencing a broader academic context, this author references the somewhat creative work of his own and that of his friends. There is no bibliography and this is not a primer to the broader discipline.

    The author admits difficulty in `verbalizing the procedures' because much of his design is `subconscious' (p24), he follows with four pages of stream of consciousness explanation on the realization of a design that includes over sixty `I' references - and scant reference to design principles. There is NO discussion of the design principles underpinning well-known successful sites, nor how principles unfold in various contexts such as corporate sites, e-commerce sites, blog sites, sales sites, Gothic music and games sites, and so forth.

    For example, fixed versus liquid layouts is addressed with pros and cons listed. The author concludes that 'the decision [is]...determined by the target audience and accessibility goals of each individual web site' (p29). However, principles for determining audience needs and their accessibility goals for different contexts is NOT really covered.

    There seems disdain for academic rigor and technical knowledge: `the rule of thirds or...rule of turds' (p10). `besides, my maths is a little rusty' (p9) `Describing ...emotional connections ... with colors can be a hippy-esque topic' (p39). There is no sense that the author is in command of the discipline, instead he appears embarrassed by its technical aspects.

    Color blindness and accessibility are NOT covered. `Principle/s' is NOT listed in the index.

    I give two stars as it may be useful for some, as demonstrated by other reviews; and the book is well presented. However, I will fulfill my needs by looking for more substantial and perhaps non web directed books on color and graphic design.

    [addendum 24 Nov 07 - See my review on "The Complete Color Harmony" by Sutton and Whelan The Complete Color Harmony: Expert Color Information for Professional Color Results (Color Harmony)for a book I used for principles of color]

    See all 80 customer reviews...

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