Kamis, 23 Mei 2013

[M562.Ebook] Download Metaskills: Five Talents for the Robotic Age, by Marty Neumeier

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Metaskills: Five Talents for the Robotic Age, by Marty Neumeier

Metaskills: Five Talents for the Robotic Age, by Marty Neumeier



Metaskills: Five Talents for the Robotic Age, by Marty Neumeier

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Metaskills: Five Talents for the Robotic Age, by Marty Neumeier

"A rousing manifesto of mastery in a connected world." –Google

The Industrial Age has taught us how to break problems into parts, but not how to build parts into solutions. We’re baffled when we’re confronted with complex challenges like recession, political gridlock, climate change, childhood obesity, pollution, and failing schools. We see them as separate ills, each requiring a separate remedy—if we can imagine a remedy at all.

Why are so many jobs disappearing? Why are a few people getting rich while the rest of us struggle? How can we pay for the costs of healthcare? Why can’t our trusted institutions behave ethically? What’s the cause of governmental gridlock? How can we afford to educate our children? How do we stop damaging the ecosystem? Why do we create ugliness?

Author Marty Neumeier suggests that these problems are merely symptoms of a much larger problem–our inability to deal with interconnected, non-linear, and amorphous challenges. It’s not that our problems are too difficult, he argues, but that our skills are too basic. Success in the post-industrial era demands that we move our thinking from the static, the linear, and the step-by-step to the dynamic, the holistic, and the all-at-once.

In this sweeping vision for personal mastery in a post-industrial era, Neumeier presents five metaskills–feeling, seeing, dreaming, making, and learning–that can help you reach your true potential. They’ll keep you two or three steps ahead of the machines, the algorithms, and the outsourcing forces of the “robot curve”. They’ll also bring you greater creativity, higher purpose, and a deeper sense of fulfillment.

Metaskills is more than a manifesto. It’s a compass for visionary leaders, policymakers, educators, and planners. It’s a creative framework for designers, engineers, scientists, and artists. It’s a picture of the future that allows people from a wide range of disciplines, industries, and professions to envision new ways to create value together. Perhaps more important, it’s a long-overdue examination of what it means to be human in the 21st century.

  • Sales Rank: #527775 in Books
  • Published on: 2012-12-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.31" h x 1.11" w x 6.38" l, 1.41 pounds
  • Binding: Hardcover
  • 320 pages

Review

“Metaskills is a rousing manifesto of mastery in a connected world.”

–SUZIE REIDER, DIRECTOR, GOOGLE BRANDLAB

“Fresh, insightful, and highly relevant for today’s business challenges.”

–TOM LOCKWOOD, CEO, LOCKWOOD RESOURCE, AUTHOR OF DESIGN THINKING

�“The success of all future leaders will depend on their ability to innovate–Neumeier’s book provides a critical roadmap.”

–PAUL WITKAY, CEO, ALLIANCE OF CHIEF EXECUTIVES

�“Great read. We’re ready for this!”

–DEBORAH MORRISON, CONTRIBUTING EDITOR, FAST COMPANY

“Fascinating stuff...really thought provoking.”

–JACK COVERT, CO-AUTHOR, THE 100 BEST BUSINESS BOOKS OF ALL TIME

“A substantial book written by a true visionary who lays out a way forward in the Robotic Age.”

–JEFFREY DAVIS, CEO, TRACKING WONDER

“Metaskills is Neumeier’s fourth book in ten years, and it’s his best.”

–MATTHEW PORTER, CONTRIBUTING EDITOR, COMMUNICATION ARTS

“The process of human knowing has barely begun. Hence the great importance–and significance–of Neumeier’s book.”

–ROBERT MORRIS, AMAZON HALL OF FAME REVIEWER


From the Back Cover
"Help! A robot ate my job!" If you haven't heard this complaint yet, you will.
Today's widespread unemployment is not a jobs crisis. It's a talent crisis. Technology is taking every job that doesn't need a high degree of creativity, humanity, or leadership. The solution? Stay on top of the Robot Curve--a�constant waterfall of obsolescence and opportunity fed by competition and innovation. Neumeier presents five metaskills--feeling, seeing, dreaming, making, and learning--that will accelerate your success in the Robotic Age.

About the Author

Marty Neumeier is a designer, writer, and business adviser whose mission is to bring the principles and processes of creativity to industry. His recent series of “whiteboard” books includes The Designful Company, about the role of design in corporate innovation; Zag, named one of the “top hundred business books of all time” for its insights into radical differentiation; and The Brand Gap, considered by many the foundational text for modern brand-building.


In the 1990s Neumeier was editor and publisher of Critique magazine, the first journal about design thinking. He has also worked closely with innovative companies such as Apple, Netscape, Sun Microsystems, HP, Adobe, Google, and Microsoft to help advance their brands and cultures. Today he serves as Director of Transformation for Liquid Agency in Silicon Valley, and travels extensively as a workshop leader and speaker on the topics of innovation, brand, and design. Between trips, he and his wife spend their time in California and southwest France.



Most helpful customer reviews

12 of 12 people found the following review helpful.
A must read, and live up to!
By Annette
We are undergoing a paradigm shift, and many do not notice! We move from the industrial age into what's next, and many still hope to find a job at the conveyor belt! And those who notice, maybe because their job was eaten by a robot, are left behind, because they lack the competence to participate in the new economy.

Surely not every industrial activity will cease to exist, but in his new book "Meta Skills" Marty Neumeier illustrates a reality that is a given fact: the industrial age is eating its children and the only way out is to stay ahead of what he calls "the robot curve". In doing this, Neumeier proposes to rely on skills that in nowadays economy almost are regarded as "inappropriate" - to be able to make and create. He calls these skill our "Meta Skills": feeling, seeing, dreaming, making and learning.

Neumeier's "Meta Skills" is a very entertaining read: well written it does deliver an enormous wealth of references, thoughts, anecdotes and very well thought through approaches and proposals. Unlike his first three so-called "white board overviews" - which made impact through strong synopsis and visual presentation - Meta Skills is digging deep into the subjects and features reduced, but nevertheless impactful visuals. Very strong is the chapter in which he addresses the skill of "seeing" and relates it to the recently hyped "design thinking", or better systems thinking: to be able to see the world in a way that allows one to anticipate, rather then to react, is a skill needed to improve it for the better. The approaches Neumeier provide to develop each skill are insightful and practical - in the end you could call them common sense, which make you wonder why we are struggling to pick up on them.

As an educator I am also impressed with the strong appeal Neumeier makes for the improvement of our education system, moving it away from the multiple choice "achievement" focus, towards one where pupils (and any of us) are encouraged to truly "master" a subject. This book is a must-read for educators and all those, who want to turn the world into a better place!
Hope the book is going to be translated into German and other languages as well.

Jan-Erik Baars, Germany.

16 of 18 people found the following review helpful.
How and why metacognition (highly-developed "knowing about knowing") requires mastery of metaskills
By Robert Morris
J. H. Flavell was probably the first to use the term metacognition when suggesting that it "refers to one's knowledge concerning one's own cognitive processes or anything related to them, e.g., the learning-relevant properties of information or data. For example, I am engaging in metacognition if I notice that I am having more trouble learning A than B; if it strikes me that I should double check C before accepting it as fact." That was in 1976.

What we have 36 years later, in Marty Neumeier's latest book, is a brilliant examination of metaskills within the context of a global business world that is increasingly more complicated, confusing, frustrating, and uncertain than at any prior time that I can remember. Neumeier calls it the "Robotic Age" while noting that today's robots are, at best, early prototypes of what are certain to become far more sophisticated than we can possibly imagine now. Human beings must develop both the nature and extent of their mental capabilities (e.g. cognition) if they are to control rather than be controlled by the advanced technologies that await. How to do that? In a word, "metaskills" and Neumeier identifies and discusses five:

FEELING (e.g. intuition, empathy, and social intelligence)
SEEING (i.e. the ability to think, whole thoughts, also known as systems thinking)
DREAMING (the metaskill of applied imagination)
MAKING (i.e. master the design process, including skills for devising prototypes of, for example, robots)
LEARNING (the audodidactic ability to learn new skills at will)

Note: This last talent or metaskill is perhaps the most important, in my opinion, because we cannot understand what is beyond our ability to recognize, process, and assimilate. To paraphrase Albert Einstein, we cannot solve problems with the mental skills that created them. Neumeier would hasten to add that we will also need highly developed skills to achieve metaintuition. (That is the subject for another book I hope he writes.)

These are among the passages of greatest interest and value to me, also listed to give at least some indication of the range of subjects that Neumeier covers:

o The Innovation Mandate (Pages 8-11)
o The Obsolete Industrial Brain and Wanted: Metaskills (24-30)
o Brain Surgery, Self-Taught (39-45)
o Leonardo's Assistant (54-57)
o The Aesthetics Toolbox (70-71)
o Thinking Whole Thought (95-98)
o The Art Is in the Framing (130-136)
o The Play Instinct (154-163)
o The Art of Simplexity (191-193)
o The Joy Zone (209-213)
o A Theory of Learning (217-220)
o Unplugging (226-228)

With all due respect to J. H. Flavell's importance, the first time I encountered the term (metacognition) was years later when, quite by accident, I was browsing through a friend's copy of Metacognition: Knowing about Knowing, published by MIT Press (1994) and co-edited by Janet Metcalfe and Arthur P. Shimamura. I mention all this by way of suggesting that Marty Neumeier's most recently published book enables a layman such as I to appreciate (if not as yet fully understand) the exciting opportunities that await all of us in a relatively new field of cognitive science. We now know more about knowing than ever before but, I suspect, the process has only begun. Hence the great importance -- and significance -- of the contributions that Neumeier makes with this book.

In the final chapter, Neumdeier offers what he calls "A Modest Proposal." He recommends a seven-step process by which to end and then reverse a process of sacrificing our children to "the gods of mass production." The details of this process are best revealed within the narrative, in context, but I feel comfortable noting that his ultimate objective (and an admirable one indeed) is to transform the education of young people so that (yes) they can more quickly -- Swiftly? -- master metaskills and thereby (a) achieve metacognition and also (b) become more fully developed human beings with sharper minds, kinder hearts, and healthier bodies. My own take is that, indeed, everything Neumeier affirms can nourish quality of life. If there is anything else more important than that, I sure would like to know.

That said, no brief commentary such as mine can possibly do full justice to the scope of material that Marty Neumeier provides in this volume but I hope that I have at least suggested why I think so highly of him and his work. Also, I hope that those who read this commentary will be better prepared to determine whether or not they wish to read the book and, in that event, they will have at least some idea of how the information, insights, and counsel could perhaps be responsive to the needs, interests, and especially the challenges to the given organization.

7 of 7 people found the following review helpful.
High Five
By Eric Lepire
We are moving into a new world, a world driven by technology and creativity. MetaSkills offers a distilled and very thoughtful and insightful approach to how cultures, businesses and more importantly individuals can navigate the head-winds and demands of a new world. It's a balanced view and the writer's skill really shines as a spotlight on where we have come from and also reveals where we are heading... quickly. You will understanding how our hands have led us to the dominate life form on earth and how our minds (and hands) will lead us to our new future.

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